Our offered service
| the website | BtoC fashion Ecommerce website |
|---|---|
| target user | 20-30s female |
| the scale of company | about 1,5 billion per year |
| the project period | currently in progress |
・remain the flat of the number of acquisition
・communication improvement based on the detailed data analysis and increase the value by mail magazine and organize the operation system at the workplace
・Internal communication improvement based on the detailed data analysis and increase the sales up and design a internal operation system in CRM field.
・build the data base to unify the data from the own website, rakuten, yahoo, DeNA , amazon.
・comprehensive consulting from analysis, setting the target, planning, writing guidance
・build the database for analyzing
・data analysis～mail magazine planning and writing guidance
・the effect verification
increase the sales 14.7% up
target design/ creative improvement
increase the sales 19.6% up
KPI design based on the qualitative and quantitative data analysis PDCA cycle consulting
EC&Marketing consulting changed our stereotype to mail magazine completely!
We can move next step with confident and easy because the user figure became more clear. Also it is great that we can implement PDCA cycle internally and the creative staff come up with the implementation idea naturally.
See also other success stories
Service industryStationary industryThe cosmeticFashion industry
+81-3-6435-9540